Here’s a link to Fancy who email it to me: http://fancy.com/things/950810569613514450/Napping-Office-Chair
I love well written copy. Look at this:
There’s little in this world that’ll stop a Londoner from getting to where they need to be, but tonight’s tube strike is set to test the best of us.
Well done, Uber. A great service with good marketing.
I guess this is absolutely what Lambie-Nairn were warning against when they worked with the BBC on creation of the new logo and identity back in the 90s.
These logo corruptions below are all visible from the same place in Liverpool at BBC Radio Merseyside. I’m sure everyone had the best of intentions but I’m equally sure there are style or brand guidelines they could refer to.
Nolan Bushnell talks about business, and life, being a game:
“When you lose a game of chess, you don’t go and jump off a bridge, you reset the pieces and do it again. It’s a game!”
And I never knew Steve Jobs used to work at Atari.
Well, that was the email I just received. Let’s deconstruct it:
I guess the author of this was gazing out the window of his/her stuffy office, with no air conditioning, looking at the sun and wanting to be elsewhere.
The lesson here is write for the recipient and not for yourself.
As a continuation of my interest in pricing methods I found it interesting to learn the different approaches to pricing by ghostwriters. Their charges can be by:
Depending on the experience of the ghostwriter experience and the complexity of the project, the charges can range as follows:
That’ll be £100 for this post then. I think I’ll keep writing for myself for now.
A ghostwriter is a writer who authors books, manuscripts, screenplays, scripts, articles, blog posts, stories, reports, whitepapers, or other texts that are officially credited to another person. Celebrities, executives, participants in timely news stories, and political leaders often hire ghostwriters to draft or edit autobiographies, magazine articles, or other written material. A common form of literature ghostwriters are hired for is a celebrity’s memoirs. In music, ghostwriters are often used for writing songs and lyrics. Screenplay authors can also use ghostwriters to either edit or rewrite their scripts to improve them.
I’m writing a speech entitled, “3 Ways to Kill a Good Idea.” This is a humorous Toastmaster speech that requires research.
I’ve had lots of help, ideas and contributions from people. During my own internet research I came across this fun video about the invention of the wheel:
And a more serious video from the Harvard Business Review. Here John Kotter, emeritus professor at Harvard Business School, outlines four common attacks that are made on good ideas and explains the best ways to defend against them.