Are Chef’s Table dinners the best word of mouth (WOM) marketing?

View from the L'ortolan chef's table

View from the L'ortolan chef's table

Are Chef’s Table dinners the best word of mouth (WOM) marketing? You pay for the best then go off and tell everyone about it. Restaurant wins at both ends.

I raise this subject as a compliment having just had the most wonderful Chef’s Table dinner at L’ortolan, Shinfield, Reading, Berkshire. My daughters Jo, Sam and Katy conspired to book the night for me as a birthday present.

The evening was a magical 12 courses accompanied by 12 different wines. Interlaced were conversations and chats with Alan Murchison (the boss, executive chef and all round good chap), Elliot (the sous chef) and the rest of the team.

But the visual theatre of the team delivering plated perfection for the restaurant guests was most engaging part of the experience. A truly fantastic evening.

The result: here I am doing the PR and marketing for Alan and L’ortolan. And it is a pleasure to do so. If you are looking for a unique experience and enjoy excellent cuisine, try and book the Chef’s Table.

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