Satnav market research

Just as I was saying that compulsory satnav in cars would solve more jams than government initiatives two things happened. Firstly my wife phone up to say she was stuck in a non-moving jam in Hammersmith…and she was using satnav. Secondly I saw page on the AA website that seemed to support my thoughts:

1. Satnav market research indicates that drivers using satnav make 25% less stops than those driving without a satnav system.
2. If you’re using a satnav, you’re likely to spend 35% less time in a stationary vehicle stuck in traffic.
3. Research also indicates that drivers using a satnav drive 16% less miles and spend 18% less time at the wheel than drivers without satnav.
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