Earlier this week someone told me that the biggest issue Coca Cola are dealing with in the UK is parallel/unofficial imports of their products. These apparently are undercutting there own trade prices.
I would beg to differ. I think their biggest issue is an appalling lack of product quality, consistency and delivery. My experiences this week:
1) Sofitel, St James, London. The best glass of Coke I’ve enjoyed for a long time. It may have been £5.06 but it was from a bottle, on lots of ice, with a slice of lemon and served in a perfect glass.
2) Oxford/Welcome Break Services. Luke warm plastic bottles at £1.40. Revolting.
3) The Glebe Hotel, Barford, Warwick. Syrupy, flat post mix. The second glass was better, but I’ve never been a big fan of post mix Coke. Price unknown.