Kevin Harrington // marketing // blog

So, Jack Wills use the great marketing strap line of ‘fabulously British’. Well, that is on the collar label of the shirt I bought.

Further down, on the care label, they explain the shirt is made in Turkey. Is that what makes it fabulously British? Or is it the design?

Anyway, and for the record, it is a very good shirt and well done to those Turkish factory workers.

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