The next time your shiny white BMW gets covered in graffiti I suggest you thank Sytner BMW.
This fine example of a new BMW 635d was at the Big Day Out at South Hill Park in Bracknell this weekend. For some reason, best known to Sytner, they were inviting and allowing everyone to write all over their car (and a Mini that was also there).
I’m really not sure the artwork being applied to the car improved the brand image of Sytner or BMW. One thing is clear though; a number of locals were introduced to a new way to show their appreciation of BMWs.