How much do you want to pay for a new customer?
by Kevin Harrington / October 22nd, 2009
This is a rather compelling argument from those people at TippingPointLabs: $270 per customer, or $52,000 … which would you prefer?
Converting people from conventional approaches and traditional media can be a challenge. But if your business is built around developing relationships read the full article here.
Similar Posts:
- Marketing techniques for politicians
- The 3 email challenge
- Relationships and treating customers as partners
- 7 compelling reasons not to discount
October 26th, 2009 at 12:24 pm
Kevin,
Thanks so much for sharing this with your audience. So glad it resonated.
I’ll keep reading!
- drew