Creative similarity

It must be seen as really bad luck when you say ‘yes’ to your creative agency and get a TV ad delivered that uses exactly the same concept as another advert hitting the UK television screens.

The ads I’m talking of here are Age Concern featuring Brian Cox and that one with Keeley Hawes for Boots No7. They both use an actors image with changing voices. Spooky that they should both be on air at the same time.

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