Just think, one button that increased New York City cab revenues by $144,146,165…per year! This is an unintended benefit of emerging payment technology i.e., in this case, mobile card payment acceptance.
Read the full story and the calculation via The $144,146,165 Button.
Contrast this to my London experience today, “Sorry cash only. Credit card machine not working.”
I wonder how many London taxi drivers would like to increase their revenues? I think I may have an idea for them.