According to the BBC the Royal birth will be announced as follows:
- An official announcement signed by key medical staff will be driven to Buckingham Palace under police escort
- It will be displayed on an ornate easel in the palace forecourt
- The gender and weight are likely to be included in the announcement, but the name is not expected to be revealed straight away
- An announcement will then be posted on Twitter and Facebook, and the media will be informed
Twitter and Facebook recognised here as an appropriate component for a full communication plan.