Why the living wage makes sense

I’ve just spotted this video from my good friend Neal Gandhi @nealgandhi

Pay more, sell more, get happier customers…hear the opinions in this short film that advocates the living wage.

It’s a short film showing that paying a living wage improves businesses. Businesses that pay well enjoy higher sales through more customers returning more frequently and spending more. They also free up the owner’s time and reduce other costs such as staff training and recruitment. This film interviews the staff, customers and owner of Kaffeine, a coffee shop in London that pays the living wage.

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