Tag: ASA

Poundworld claims take a pounding

What an interesting concept, the manager’s special being 3 to 9 times the price of the rest of the stock in store. When is a pound shop not a pound shop? When it sells items for £8.99, according to the

Posted in UK retail marketing Tagged with: , , , , , , , , ,

Excessively noisy or strident

Excessively noisy or strident. What a great line. Apparently over 100 people complained about TV channels that have advert volumes higher than the programmes. In reality it annoys thousands of people…but just 100 or so complained. My solution was/is simple:

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