Posts Tagged ‘incentives’
HR impact on business success
I wonder who will win? We, that is Sodexo Motivation Solutions, are sponsors of the HR impact on business success award this year at the CIPD People Management Awards 2010. The winner was decided back in September by a panel of judges and will be announced at the award ceremony this week, on 10th November, in Manchester
I know that well conceived and managed solutions in employee benefits, incentives and recognition, enable HR divisions to have a positive impact on the success of their organisations. This award celebrates some of the best examples in the UK.
The finalists, and good luck to them all, in our category are:
- Atos Origin
- Outward Housing
- Royal College of Nursing
- Rotherham Metropolitan Borough Council
Incoming search terms:
- hr impact on business success
- rotherham borough council staff benefits
Vouchers and gift cards: where next?
It’s incredible to think where we’ve come from. Seventy years ago the first voucher appeared on the high street in the form of a book token. Who could have predicted how the voucher and card industry would change and develop, becoming a currency for both everyday and business life, and who amongst us can predict what the future will look like for these ever-changing incentives?
Even in the past couple of years we’ve seen rapid development; the introduction of gift card centres, shops and stores; the beginning of e-vouchers and mobile phone technology, plus we’ve seen non-retailers (restaurants, experience companies) for the first time, emerge strongly into the marketplace alongside the traditional high-street retail vouchers and gift cards. Where to next – will paper totally disappear? Will new technology take over when traditional products have lost their way?
So, where is the market going? And, what will it look like in five or even 10 years time? Unfortunately none of us know all the answers to these questions and we can only begin to speculate. What I do know is that it is essential that the recipients of vouchers, e-vouchers, gift cards etc – whether they be consumers, customers or employees – get a product that they want, a product that excites, motivates and inspires them and one that is easy-to-use and flexible.
As voucher and card suppliers we need to keep this front of mind in everything we do. Ultimately, our aim is to keep the excitement and enjoyment alive and make the voucher and gift card industry buoyant for another 70 years – in whatever format that may be.
Incoming search terms:
- e vouchers
Defined by a vegetable
“The carrot has become the ubiquitous symbol of the incentive industry. We have allowed ourselves to be defined by a vegetable.”
What a great line. This is the introduction to an article by Jim Dittman, founder and president of Dittman Incentive Marketing, an advisor to the Motivation Show and a founding trustee of the People Performance Management Forum at Northwestern University.
Dittman argues, “Carrots influence short-term behavior. Performance improvement programs effect permanent attitudinal changes that lead to permanent behavioral changes. Values-based programs help both internal and customer-facing employees understand the external brand promise and their roles in delivering it.”
To read all of this interesting article click here.
Incoming search terms:
- carrot and stick
- carrot or stick
What really motivates?
Incentives as a motivational tool come in many forms, and schemes vary depending upon the size and structure of an organisation. Understanding the needs of employess can help companies to reap poisitve rewards from an incentives programme
According to Kevin Harrington, director at Sodexo Motivation Solutions, a successful motivation scheme comprises three elements: “First is the reward itself; ensuring that it is exciting, relevant and has mass appeal to your audience. The second is the communication; the way you inform your audience about the scheme needs some careful thought. The third is the technical backup; without a fully interactive rewards platform, your staff will not be able to truly connect with the scheme.”
Even with the right reward system in place, employees still need to be motivated by what they are doing as well as by what they are able to gain. Independent research commissioned by Maritz, revealed that:
• For 28% of respondents, putting in extra time and effort because it was important to the business was least motivational to them
• A quarter of respondents said they would be most motivated if they were likely to enjoy the task
• 38% of respondents said being thanked had a very positive effect on their productivity and 36% said that it impacted upon their willingness to remain with the company
• 31% said that pay and benefits were not a factor in their decision to move jobs
• 41% said that poor training and career development opportunities had no bearing on their decision.
The two most motivational factors in the survey were tangible rewards and the opportunity to learn or develop their skills, with 65% of men and 53% of women favouring tangible rewards. Of those who found the opportunity to learn or develop their skills most motivational, 47% were male and 35% female. Maritz also found that non-cash rewards almost always work best, especially at the lower end of the scale. A £50 voucher is far more
memorable and motivational than an additional £50 cash in a pay-cheque, which may well be absorbed into everyday spending on petrol, groceries or the gas bill.
First published: The HR Director, January 2008
Bad Gifts
Sometimes staff and team incentives have a negative impact…
Incoming search terms:
- Asda motivate their staff
Rewarding in times of uncertainty
The UK economy shrank for the first time in 16 years between July and December 2008, according to the Office of National Statistics – suggesting that the UK is now in a recession. We are all wondering what tomorrow will bring, and we can’t take anything for granted. However, we can be certain about a few things:
We must adapt quickly to the situation
We need to become more discerning in our management, more responsive to our environment and more decisive. We need to develop the ability to adjust daily to market condition changes and to guide those around us. Long-term focus must be complimented by very close daily management and excellent customer care.
Amongst the many threats, there are also opportunities
We must adopt a mindset where we actively look for opportunities; to challenge faults within our business, improve internal processes and create ways to add new and different value for our customers.
There will be winners and losers
Market positions will change and the most competitive players will rise to the top. Organisations need to continue to invest in their competitiveness. And in these times, making small savings is not enough; if anything, we should be cutting back on the unnecessary to invest more in the important things…
Motivated and engaged teams will be the key to success
Motivated employees will make the difference between winners and losers. We should make employees and customers our priority, and get them focussed on achieving our business objectives; stay close to our teams, communicate, reward and recognise them. This will help to retain the best and elevate others.
We must also ensure the maximum return on our reward and recognition investment if it is to be worthwhile. The delivery of the reward becomes more important than ever; a good reward isn’t any good if it isn’t delivered appropriately.
Author:
Vincent Hillenmeyer, President, Sodexo Pass USA;
Kevin Harrington, Research & Development Director, Sodexo Pass UK