Tag: Marketing

Napping chair

Have you noticed how well timed the arrival of some marketing messages are? Yes? Well the one below was so well timed I nearly bought it on the spot. Here’s a link to Fancy who email it to me: http://fancy.com/things/950810569613514450/Napping-Office-Chair  

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Beautiful copy from Uber

@Uber I love well written copy. Look at this: There’s little in this world that’ll stop a Londoner from getting to where they need to be, but tonight’s tube strike is set to test the best of us. Well done,

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Debate lost, lesson learnt

I lost in the vote for a public debate last week. It was a great fun event though and the experience reminded me how rare the opportunities for a good, robust, debate come up. The next day I realised there

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Amorphous blob of wonderfulness

It can be fun going through old notes. Look at this lot. It was from a marketing presentation at an event 18 months ago in Berkshire. All four of these words/lines were used by the same speaker. Tangibilize Amorphous blob of wonderfulness

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That website was a waste of time

Lessons learned & action taken: digital marketing fit for purpose. How many times have you wondered about the value of a website or a digital campaign? Executing digital marketing successfully has never been more important. Digital marketing budgets will rise by 10

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BMW “Checkmate”

I love opportunistic and simple advertising successes. This evening I was reading Marketing Week and looking at The 5 Best Automotive Advertising Campaigns where I was reminded of the fabulous BMW “Checkmate” advert. This ad campaign was actually a reactionary campaign that

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Periodic Table of Content Marketing

Those good people at Econsultancy have published a fun Periodic Table of Content Marketing. Have a look… And if you want the explanation of how it came about and perhaps how to use it click here.

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