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	<title>Kevin Harrington // marketing // blog &#187; music</title>
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	<link>http://www.kevinharrington.com</link>
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		<title>30 years on Punk butters up customers</title>
		<link>http://www.kevinharrington.com/2009/03/30-years-on-punk-butters-up-customers/</link>
		<comments>http://www.kevinharrington.com/2009/03/30-years-on-punk-butters-up-customers/#comments</comments>
		<pubDate>Mon, 30 Mar 2009 12:05:54 +0000</pubDate>
		<dc:creator>Kevin Harrington</dc:creator>
				<category><![CDATA[Consumer marketing]]></category>
		<category><![CDATA[1976]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Dairy Crest]]></category>
		<category><![CDATA[Johnny Rotten]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Punk]]></category>
		<category><![CDATA[Sex Pistols]]></category>

		<guid isPermaLink="false">http://www.kevinharrington.com/?p=684</guid>
		<description><![CDATA[I remember Punk, that is the Punk music of 1976. I was living in London and witnessed dollops of it first hand. Consequently I smiled at this article on FT.com:
Johnny Rotten boosts Dairy Crest sales
Dairy Crest said using John Lydon, the frontman of punk band the Sex Pistols, in Country Life adverts had helped to [...]]]></description>
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		<title>Dinner in the 70s</title>
		<link>http://www.kevinharrington.com/2008/12/dinner-in-the-70s/</link>
		<comments>http://www.kevinharrington.com/2008/12/dinner-in-the-70s/#comments</comments>
		<pubDate>Wed, 31 Dec 2008 12:55:02 +0000</pubDate>
		<dc:creator>Kevin Harrington</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[70s]]></category>
		<category><![CDATA[After Eights]]></category>
		<category><![CDATA[Babycham]]></category>
		<category><![CDATA[beverages]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[seventies]]></category>

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		<description><![CDATA[So, the plan is to have a 70s dinner party tonight. Our guests are invited and the costumes are ready.
The 70s was a really good decade for music; a really rich ten years for quality and diversity. The iPod is set up with a random playlist of great music from a variety of genres.
We&#8217;ve even created a [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Surrey mums like MAD activities</title>
		<link>http://www.kevinharrington.com/2008/10/surrey-mums-like-mad-activities/</link>
		<comments>http://www.kevinharrington.com/2008/10/surrey-mums-like-mad-activities/#comments</comments>
		<pubDate>Thu, 16 Oct 2008 19:43:46 +0000</pubDate>
		<dc:creator>Kevin Harrington</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[dance]]></category>
		<category><![CDATA[MAD Academy]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Surrey Mums]]></category>
		<category><![CDATA[word of mouth]]></category>

		<guid isPermaLink="false">http://www.kevinharrington.com/?p=343</guid>
		<description><![CDATA[We all know that word of mouth (WOM) is very powerful marketing. Therefore it was very pleasing to see the comment below on Surrey Mums about one of my wife&#8217;s businesses.
&#8220;I&#8217;ve recently started taking my little girl to MAD (music and Dance) academy, and it&#8217;s brilliant!
&#8220;The first group we attended consisted of the children dancing [...]]]></description>
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