Posts Tagged ‘packaging’

Birds spotting in the supermarket

Tuesday, March 9th, 2010

Birds custard packagingIs it just me or is the packaging of different Birds products too similar?

When you’re in a rush, legging it around the Co-op, the bloody Rum flavour Sauce is the Instant custard you are after. Now we have three pack of the stuff…and no one here likes it.

The fact it was reduced from 44p to 33p is no consolation at all.

Birds, help your customers with better packaging, please.

No, that’s the vinegar

Monday, April 6th, 2009
Watch out for the vinegar

Watch out for the vinegar

I think a measure of good consumer products packaging is when I automatically pick up something and get exactly what I expected.

Time and time again, generally when I am out enjoying a bacon buttie, I pick up the Heinz Malt Vinegar when I want brown sauce.

Is it just me?

On this particular occasion it was after having waited for over half an hour to be served in The Copthorne Hotel, Slough. I think they are creating their own recession all by themselves; there wasn’t even a restaurant open at lunchtime…both were closed.

The packaging is the POS and the product

Saturday, January 3rd, 2009
High School Musical storage box

High School Musical storage box

Genius! The packaging is the POS and the product. And then you have to make it yourself.

The medium High School Musical storage box when assembled is 290mm wide, 385mm deep and 190mm high. But of course you make it yourself from a flat-packed simple kit where the lid is the product box.

As with most character/film merchandise a healthy premium price is charged as well.

Let’s hope they don’t move into house sales!