Whiteknights FC has become an iZettler

iZettle card reader large Whiteknights FC has become an iZettlerWhiteknights Football Club has been delivering youth football in Reading since 1986 and is and FA Charter Status club. We have over 150 players and the club has always been run and administered by volunteers.

Collecting payments and subscriptions from busy parents is always a challenge and it can take a long time. Part of the problem is that it has pretty much been cash or cheque until now.

Thanks to iZettle we can now accept credit card, debit card and prepaid card payments for a fee of only 2.75% with no set-up costs or monthly fees. We can even take payments from an American Express card!

This new payment facility should speed up the process on annual subscriptions which is a clear benefit to the club, the parents and ultimately our 150+ players.

McPrepaid: Luncheon Vouchers grind beefburgers to a halt

Luncheon Vouchers McDonalds McPrepaid: Luncheon Vouchers grind beefburgers to a haltWhich retailer has done one of the best jobs of supporting and promoting contactless payments in the UK? I would say McDonald’s. All their restaurants proudly display payments terminals that accept contactless payments and they have made a considerable investement.

The standard reasons a retailer/ restauranteur would want to accept contactless payments would include speed of service at the till. But McDonald’s continue to accept the good old fashioned, paper, Luncheon Vouchers.

I took this photo yesterday in one of the McDonald’s outlets in Reading  Berkshire. Sorry for the poor quality. It shows a manager coming along to help a colleague who was unsure how to accept a Luncheon Vouchers payments. So good for McDonald’s: they support new payment mechanisms, they are not running away from the old (even if it slows things down a little) and they were still happy to accept my cash.

Luncheon Vouchers? I used to receive 5 x 15p = 75p a week of Luncheon Vouchers in my first full-time job. Learn all about them below.

A Luncheon Voucher (LV) is a paper ticket used by some employees in the United Kingdom to pay for meals in private restaurants. It allows companies to subsidise midday meals (luncheons) for their employees without having to run their own canteens.

The scheme dates to 1946, when food rationing was still in force following the end of the war. The British government granted an extra-statutory tax concession, believing that this would help citizens afford healthy meals. Under the concession, luncheon vouchers are free of income tax and national insurance contributions up to the value of 3 shillings (15 pence) a day. The initial level of 2s. 3d. (11.25p) was increased in 1948 to its current level of 3/- (15p), but has not been adjusted for inflation since.

The UK government announced in March 2011 its intention to abolish this relief with effect from April 2013, although this was subject to independent advice from the Office of Tax Simplification following wider consultation. The abolition of the concession, effective from 6 April 2013, was confirmed in December 2011, with the government maintaining its view that the relief was redundant given that it is worth only 15p per day.

In the early days, a company that wanted to subsidise their staff lunches, but not run a canteen, had to have vouchers printed and make arrangements with one or more local restaurants to accept them. In addition, it would have to administer the scheme (for instance by checking and counting the vouchers returned from the restaurants prior to settling their account).

In 1954, a businessman, John Hack, realised that a single standardised voucher acceptable across the UK would be more logical and efficient. He subsequently started the Luncheon Vouchers Company in 1955 to implement the nationwide Luncheon Voucher scheme. In 1956, nine large catering companies purchased the company, with Hack staying on as managing director. The company was bought by Accor in 1982. Restaurants that accept the vouchers display an “LV” logo in their windows.

Source: Wikipedia

 

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Prepaid gets people out of cars and onto buses

Prepaid and smart cards are contributing to the migration of passengers from the comfort of their cars and onto public transport buses. Well that appears to be the assertion.

The Go-Ahead Group has reported a 7.2 per cent rise in passengers using its deregulated bus services in the first quarter of 2011, hinting that motorists are saying “so long” to the car and “hello” to public transport.

Some of the reasons outlined for the increase in bus use include the introduction of smart card ticketing and successful marketing campaigns aimed at getting passengers to use alternative forms of transport.

via Are you ready to ditch the car? | ContractHireAndLeasing.com.

I think  prepaid is bound to be a contributor. I now use a simplyBus card from Reading Buses and this does make local bus travel easier…as my Oyster card does in London.

But let’s keep our feet on the ground here; basic pricing, timetables, routes and availability of public transport play a huge role in the decisions of passengers. I also think the sky high fuel prices, today £1.42 for a litre of diesel is a major influencer.

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Beadle and Crome miss the boat

Beadle and Crome sale 179x300 Beadle and Crome miss the boat

Beadle and Crome sale

Every year Beadle and Crome, the interiors business in the Oxford Road, Reading, send me a Christmas card. This of course has little to do with Christmas and their good wishes to me and my family (they don’t know us from Adam and we’ve never bought anything from them) but is more focussed on telling me about their January sale.

I was amused to receive their 2010 Christmas card today, 11 January 2011. Inside was the flyer (pictured) telling me the sale started 15 days ago. I guess the bargains have all gone now then.

Additionally they tell me that if I go back in time and place an order before 2 January 2011 I can get an extra 5% discount.

Direct mail, is it so difficult to get it right?

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Trains delayed

You know how we all feel when a train is cancelled, or there are roadworks or other travel delays? Well here is a fine example of simple communication that helps the public understand the work that is going on.

With passenger numbers at Reading set to double by 2030, Network Rail are increasing the capacity of the railway, constructing a new track layout and building five new platforms at the station. The station will also benefit from two new entrances and a new passenger footbridge with step free access to platforms.

All I need now is a train with a seat to turn up! Not a lot to ask for the £40 return journey to London.

And here is the rather more boring DfT explanation:

At the time of writing only 331 people had watched the DfT video, above, since 25 October 2010. Compare this to the whopping 8,831 views since 6 January 2011 for the top video showing the work being carried out. What’s the message? Don’t give us politicians…show us what is going on.

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Name and shame the door drop marketers

love christmas love bracknell 150x150 Name and shame the door drop marketersIt’s about time I started fighting back! What is the point of having a ‘no junk mail, commercial leaflets or flyers please’ sticker on our front door if it is ignored? So, to make me feel happier about the junk mail I’ve decided to name and shame.

Today’s lucky entrant is Bracknell. Yes, Bracknell, that not so new town in Berkshire. An over-produced, 10pp full colour A5 gate-fold piece of junk mail was just shoved through my letterbox. The purpose of this campaign is to get me to travel ten miles to Bracknell to do my Christmas shopping when I live just one mile from Reading…I don’t think so.

I presume all retailers in Bracknell have paid for this, directly or indirectly. I do hope they think it is good value.

Extra reasons I won’t bother going there are nicely delivered in the leaflet: it is from the Bracknell Regeneration Partnership (I’ll bowl along when you’ve finished); Jamie Archer (who is he?) will be turning the lights on.

Variable Volvo service

Volvo V70 150x150 Variable Volvo serviceI thought car customers were hard to get hold of these days. You wouldn’t believe it at Motorworld Volvo in Oxford. I asked to talk to someone about leasing a Volvo and I was told to phone some number in Chipping Norton. Now, as I had bothered to walk through the door and there was not another customer in sight it seemed a tad daft for them to lose contact with me.

And lose contact they did. Lancaster Reading, part of the Jardine Motors Group, were enormously hospitable. Dale Radford sorted out info and quotes. They stand a chance of getting the business. Easy really isn’t it?

So my tip #37 for surviving the credit crunch is: talk to your customers if they bother to come and see you …  and don’t send them away to do your work!

 Variable Volvo service

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