One of the most basic but often overlooked possibilities of what really killed MySpace is News Corp. itself. Rupert Murdoch is accustomed to being king of the hill, but his company didn’t know the first thing about running a social-media website. Catering to the television audience and getting users to stay on your website are two completely different ventures. Murdoch took them as just one.
via This Is What Really Killed MySpace – Business – Motley Fool – msnbc.com.
Rupert Murdoch’s NewsCorp has sold MySpace to ad network Specific Media and – bizarrely – Justin Timberlake for $35m (£21.9m), a mere fraction of the price it was bought for, but can the former NSync star really bring sexyback to the flailing social network?
via Bringing Timberlake on MySpace board can’t be Justified | Opinion | Marketing Week.
I’m sure Rupert Murdoch’s media content creeps into the house somehow but it has just dawned on me that we, the Harrington household, don’t:
It’s nothing personal Rupert, honest.
I wonder how many other households in the UK are Murdoch free?