The $144,146,165 Button

Just think, one button that increased New York City cab revenues by $144,146,165…per year! This is an unintended benefit of emerging payment technology  i.e., in this case, mobile card payment acceptance.

Read the full story and the calculation via The $144,146,165 Button.

Contrast this to my London experience today, “Sorry cash only. Credit card machine not working.”

London taxi cash only - credit card machine not working

I wonder how many London taxi drivers would like to increase their revenues? I think I may have an idea for them.

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