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Home › Posts tagged disposable cup
Tag: disposable cup

Experiment with coffee prices

Posted on 27 June 2018 by Kevin Harrington Posted in Consumer marketing — No Comments ↓

By not really changing the price of coffee the University of Winchester campus has used 34,000 less the disposable cups in the first year. How? By removing rewards and introducing penalties. See the video here from BBC News. This all …

Experiment with coffee prices Read More »

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Tagged with: BBC News, disposable cup, disposable cups, introducing penalties, plastic pollution, price, price of coffee, prices, removing rewards, University of Winchester

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