Tag: IPM

  • Professional Marketing Bodies in the UK

    In the United Kingdom, there are several professional bodies that cater to marketers and provide resources, training, and networking opportunities.

    Professional-Marketing-Bodies-in-the-UK
  • Let the survey confirm you’ve got it wrong

    I was amused to receive an inviation to complete a survey. It was from the Institute of Promotional Marketing (IPM). Look at the quote from it below: it clearly states, “The survey will highlight just how much some marketers misunderstand consumers.” Please participate in an extremely important survey. A couple of months ago, we invited…