Tag: personal branding

  • Authentic Marketing: Why Confidence Beats Convention

    Discover how authenticity, self-confidence and strategic rule-breaking create competitive advantages for marketing professionals in today’s crowded marketplace.

    Authentic Marketing: Why Confidence Beats Convention
  • The Marketer’s Mirror: Personal Brand or Paymaster’s Prize?

    Marketing professional exist in a peculiar state of professional schizophrenia. Simultaneously the architect of our reputation and the guardian of a brand.

    marketer personal brand vs corporate brand
  • How to Get Promoted as a Marketer in 2025: Navigating the Changing Landscape

    Here we are at the start of 2025, the marketing landscape continues to evolve at a breakneck pace. If you’re a marketer looking to climb the career ladder, you’ll need to stay ahead of the curve and adapt to the changing demands of the industry. In this post, I’ll share my insights on positioning yourself…

    How to Get Promoted as a Marketer in 2025
  • Be Your Own Product Manager: Using the 4 Ps to Develop Your Career

    Imagine for a moment that you are the product, and your career is the marketplace. How do you position yourself to stand out, attract opportunities, and achieve your goals? The answer lies in the 4 Ps of marketing: Product, Price, Place, and Promotion. Let’s explore how you can apply these principles to become your own…

    Be Your Own Product Manager
  • B2B vs Rapper Marketing: What They Can Learn From Each Other

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    Explore how UK B2B professional services companies and young rappers use different marketing strategies and what valuable lessons they can learn from each other

    The Differences in Marketing Approaches A UK B2B Professional Services Company vs.a 22 Year Old Rapper