Tag: business advice

  • Handling Marketing Opinions: SME Director’s Survival Guide

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    Navigate the flood of marketing opinions in your SME. Learn how to filter advice, make strategic decisions, and build a framework for evaluating suggestions.

    marketing opinions
  • How to Make “Diversify, Evolve, Pivot” Work in Marketing Strategy

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    This post tackles what to do when you’re given the typical business bingo buzzwords, and you suspect the marketing team weren’t the originators of the script.

    diversify-evolve-pivot