Tag: menu design
The Art of Menu Manipulation: How Restaurants Influence Your Dining Choices
I wrote a post about menu design last year. This focussed mostly on the guest’s needs. Following that, I received some questions about the science of menus from the restaurant’s point of view. For restaurant owners and menu designers, here are my tips, thoughts, and researched ideas on how to design your menu. The aim…
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Menu Design
The act of handing a menu to a restaurant guest has been described as, “The ability to place an advertisement in every customer’s hand before they part with their money.” Why then do so many restaurants get it wrong? Of course, many menus are a work of art; well-designed, understandable and helpful. The great ones…
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