O2 SIM card shredded
Perhaps you’ve heard of people that are called mood Hoovers? Dealing with them just saps your energy. Ages ago someone said to me, “Just don’t deal with them.” There was a BBC Radio 4 programme on yesterday where a guest …
Category: Consumer marketing
The flaw with Net Promoter Score
I’ve long been a doubter over Net Promoter Score (NPS); it has always seemed a bit blunt and fails to pick out the issues for me. Confirmation bias is a thing I am wary of, but this article sets out …
Cheapest railway fares
It was recently announced that there would be a government review of rail fare structures and ticketing. I’m sure many of us would agree this is needed. I’m on a return journey from Reading to Leeds. Using a ticket splitting …
Experiment with coffee prices
By not really changing the price of coffee the University of Winchester campus has used 34,000 less the disposable cups in the first year. How? By removing rewards and introducing penalties. See the video here from BBC News. This all …
Clarity of disposable lense pricing
Is the pricing on this advert misleading? The headline price of £5.99 is shouted loud and clear. In reality, the minimum transaction cost is £13.38. £5.99 gets you a box of 32 disposable contact lenses. But you cannot buy one …
Nothing sells like a sell-out
Years ago, I said, “Nothing sells like a sell-out.” This was an observation that demand for stock items was always lower than for out of stock products. There is some compelling logic behind this; if all vendors are out of stock, …
Tagged with: abundance, availability, basement gigs, demand for stock items, end of line, exclusivity, gigging from her basement flat, hot property, liquidation, managing availability, Marketing, music promotion, no overstocks, nothing sells like a sell-out, out of stock, product management, promoters, Sandi Thom, shortages, sold-out, The Independent
Annoying verbal platitudes
The umpteenth person this year just said, “Enjoy,” as they delivered my order to me. Is that a request or an instruction? Whatever it was, was she thinking about what she was saying? I doubt it. I suspect it was …