Category: rant

  • Curve, Lloyds Bank plc and Investors

    Here’s a coincidence. A friend and I met up for lunch yesterday. We were discussing how annoyed we were with Curve; they sold to Lloyds Bank plc and shafted the early crowdfunding investors who got nothing. Zilch. Both of us were in the same situation. The founders of Curve presumably did well out of the…

    Curve, Lloyds Bank and Investors
  • I Don’t Remember the Internet Breaking 25 Times

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    A rant about hyperbolic marketing claims like Rightmove’s “25 homes that broke the internet” and why exaggerated advertising damages brand credibility.

    hyperbolic marketing claims
  • Slippery On-Pack Promotions: A Consumer’s Frustration

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    Frustrated with expired on-pack promotions? A personal rant on how brands like Tropicana risk damaging trust by pushing promotions already out of date.

    Slippery On-Pack Promotions: A Consumer's Frustration
  • An Open Letter to Advertisers: Turn It Down

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    An open letter challenging advertisers about loud streaming adverts on YouTube and Amazon Prime Video that force viewers to mute commercials entirely.

    An Open Letter to Advertisers: Turn It Down
  • Give Us a Break Kit Kat

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    I just sat down for a coffee and a Kit Kat and noticed the promotion “Win your own Perfect Break”. So I thought I’d enter it. The mechanic was simple: find the code inside the wrapper and enter it on a website to see if you’ve won. Executing the mechanic is not quite as simple: If…

    Give Us a Break Kit Kat
  • How Much Should You Pay for a Sandwich?

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    Tuesday: up at 04.00 to leave the house at 04.30 to catch a flight from Heathrow. I needed to fill up with petrol on the way to the airport. So I stopped at the 24 hour BP petrol station near my house. I needed to wait for the attendant to wake up to allow me…

    view of runway through airplane window