Tag: motor manufacturers
VW BlueMotion efficiency
Don’t get me started on car salespeople! I now know where some excess staff went when the estate agency world contracted. But look a bit deeper at the commercial world of the motor industry, and there are some excellent examples of high-quality marketing. One of my favourite recent poster campaigns is the one for VW BlueMotion:…
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Directory Enquiries: The Good and The Bad
When you can’t get in your car you need help. Well I did anyway. And the number for Saab Assistance was locked in the car. Directory enquiries seemed to be the answer. Whoops, well it would have been if I hadn’t decided to use the directory enquiries service 118 118. Congratulations to them on their…
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