Tag: Reading
Modifying Corporate Logos
Should people play around with corporate logos? I think Google has added to their brand image by creating seasonal treatments for its logo. St Patrick’s Day and Christmas themes spring to mind. The modifications have given their business more of a sense of personality. Here, in the photo, is the temporarily tweaked Woolworths fascia board…
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Great service and net promoter score
Good service leaves a positive and lasting impression. Unfortunately we all too often end up telling friends and colleagues of the poor service we have received. My shopping experiences this Christmas have been really quite good: service levels have been good; stock availability better than expected; till queues well managed. My star retail sales person…
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