Tag: UK business
UK SME Family Business Succession: Breaking the Three-Generation Curse
Behind each statistic is a family story – dreams built over decades, livelihoods created, communities supported. Here are the facts and my thoughts on strategy
Written by
Harnessing Scarcity: How B2B Service Providers Can Turn Shortage into Sales
Scarcity Isn’t Just for Retail – It’s a Powerful B2B Play Ever noticed how a “sold out” label catches the eye? Or how exclusive offers disappear in a heartbeat.
Written by
Reboot Your Fiscal Year for Faster Marketing Wins Now
For many firms, the annual budget sign-off logjam leaves marketers and sales teams idling through the first 1, 2 or even 3 months of the financial year.
Written by
Essential Business Metrics That Actually Matter
Businesses that thrive aren’t the ones with the most sophisticated measurement systems. They’re the ones that know the 3 or 4 metrics that drive their success.
Written by
Do People Buy, or Are They Sold To? Rethinking the Role of Sales and Marketing
The Age-Old Question: Do We Buy, or Are We Sold To? If you’ve ever found yourself in a shop, on a website, or even just scrolling social media, you’ve probably wondered: am I making this purchase because I truly want to, or because someone, somewhere, has nudged me into it? It’s a question that’s as…
Written by
Maintaining B2B Marketing Momentum: Why UK Professional Services Should Hold Steady Despite US Tariff Turbulence
The announcement on 2 April 2025 that sent shockwaves through global markets wasn’t entirely unexpected, but its scope and immediacy have created a perfect storm of uncertainty for UK businesses. As President Trump declared his sweeping global tariff regime – what he dramatically termed “Liberation Day” – boardrooms across Britain began the now-familiar drill of…
Written by
