Heisenberg Uncertainty Principle

I had heard of the Heisenberg Uncertainty Principle – in essence by introducing tools to measure a situation, we can affect the situation itself. Then an article appeared on the BBC website. Excellent stuff, all about making decisions, and a recommended read.

If you want the heavy science follow this link Heisenberg Uncertainty Principle on Wikipedia.

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Kevin Harrington
I’m a UK-based B2B marketing consultant, specialising in strategic advice for SME business owners. I bring extensive hands-on expertise to every client engagement. Senior leadership roles across technology, media, payments, and publishing have shaped my practical approach. Highlights include serving as Chief Marketing Officer at The Panoply plc (now TPXimpact), Chief Commercial Officer at Tungsten Network, and Global Marketing Director at BBC Worldwide. Over the years, I’ve guided numerous SMEs through transformation and value creation. Helping businesses evolve and thrive is a genuine passion. Practical marketing insights and succession planning strategies are at the heart of what I do, as I believe growing a business’s asset value should be a rewarding and positive journey for every entrepreneur.

Comments

One response to “Heisenberg Uncertainty Principle”

  1. Good decision making article, aside from the Heisenberg bit. Unfortunately it only applies to quantum particles so it would have no affect in this.

    You don’t affect the flight of a football by putting 25,000 people in a stadium and 12 cameras observing it for instance.

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