Tag: book marketing

  • Can a photograph boost a book’s sales?

    As a teenager from the Shetland Islands emerged from a court charged in connection with alleged computer hacking, the media caught the moment. And it was not just Jake Davis himself who attracted attention but also the book that he was carrying. For many writers, the success of their work relies on the marketing skills…

  • Go the Fuck to Sleep

    Well, there we go…what a fine title for a book and it was on one of The Guardian’s news pages (it’s not 1 April is it?). On the basis that the title is one of the most important elements of book marketing this particular volume seems set to do well. Here is the book synopsis:…