Go the Fuck to Sleep

Well, there we go…what a fine title for a book and it was on one of The Guardian’s news pages (it’s not 1 April is it?).

On the basis that the title is one of the most important elements of book marketing this particular volume seems set to do well.

Here is the book synopsis:

Go the Fuck to Sleep is a bedtime book for parents who live in the real world, where a few snoozing kitties and cutesy rhymes don’t always send a toddler sailing off to dreamland.

via Go the Fuck to Sleep – Adam Mansbach | Guardian bookshop.

As a parent it is a line I’ve yet to use, but I’ve been close a few times.

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Kevin Harrington Partner
Kevin Harrington is a Partner at Exit Factor UK, helping SME owners increase business value & build a rewarding, well-planned exit. Former CMO at BBC Worldwide.

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