Tag: CEO
The Marketing Maven’s Path to CEO: A Rare but Rising Trend
As a marketer turned business consultant, I’ve always been fascinated by the career trajectories of those in our field. Recently, I’ve noticed an intriguing trend that’s worth exploring: the journey from Chief Marketing Officer (CMO) to Chief Executive Officer (CEO). It’s not a well-trodden path, but it’s gaining traction. The Numbers Game Let’s start with…
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A General Election for a CEO?
The concept of electing CEOs and board members by employees is a radical departure from traditional corporate governance structures. This post explores the potential implications of such a system on businesses, weighing the pros and cons with a touch of humour to keep things engaging. Introduction Imagine a world where the CEO of your company…
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How to stop your CEO (or boss) from screwing up!
Your Friday Reading. I like it when senior people share experiences, over a period of time, in a really genuine and helpful way. Mitesh Sheth has done this here in a great post on LinkedIn: https://www.linkedin.com/pulse/how-stop-your-ceo-boss-from-screwing-up-mitesh-sheth This is one of many things that resonated with me: “We don’t hire smart people so we can tell them…
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John Lewis managing director Andy Street
This video of Andy Street, Managing Director of John Lewis, is an excellent example of a business leader communicating clearly and with purpose. He comes over as in control, believable and trustworthy – three attributes missing from many MDs or CEOs. Watch and enjoy as he summarises the JLP Christmas sales performance and the dangers of…
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