Category: evergreen
Are you chasing people for responses?
If you find yourself spending an excessive amount of time chasing people for responses, it generally indicates underlying issues in communication, prioritisation, or relationship management. Here are some common reasons and strategies to address them: Common Issues Strategies to Deal with It 1. Improve Communication 2. Build Relationships and Trust 3. Enhance Prioritisation and Time…
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The Top 40 Time Wasters and Thoughts on How to Deal With Them
Time is our most precious and finite resource – once it’s gone, there’s no getting it back. Yet we often squander this invaluable commodity on trivial distractions and unproductive habits that sap our focus and drain our days. From mindless social media scrolling to unnecessary meetings, procrastination to disorganisation, these insidious time-wasters lurk around every…
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7 Ways to Value a Business
Valuing a business is a complex and nuanced process, often tailored to the specific context and purpose for which the valuation is being conducted. Different methods can be applied based on the nature of the business, the data available, and the reason for the valuation (e.g., sale, investment, merger). Here are the primary methods used…
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Economic Phoenix: The Vital Role of SMEs in Rebuilding Britain
Small and Medium-sized Enterprises (SMEs) play a crucial role in helping an economy like the UK recover from a downturn. Here’s a detailed explanation of their role and how they can contribute to economic recovery: Employment Generation SMEs are major contributors to job creation in the UK. During an economic downturn, large corporations often cut…
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What Came First, Marketing or Sales?
There has always been some form of “marketing” and “sales” as long as humans have exchanged goods and services, but the formal development of marketing as its own discipline occurred after the Industrial Revolution. Here’s a brief overview: So in summary, basic selling predated marketing, but modern formalised marketing practices emerged later to support higher…
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Marketing for Change, Not Just Consumption: A Critical Assessment
Can the profession of marketing save the world? Marketing is often viewed cynically as a means to manufacture desire and drive overconsumption. However, properly applied, marketing concepts around understanding human needs, effective messaging, and resource allocation could aid pressing global issues. This post will examine whether marketing could “save the world” or if it is…
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