Tag: marketing fails
UK B2B Marketing Fails 2025: ICO Fines & Lessons Learned
While 2025 hasn’t produced a single catastrophic B2B marketing scandal that dominates headlines, several significant issues have emerged that offer cautionary tales for UK marketers. The ICO’s £180,000 Cold Calling Fines The most clear-cut B2B marketing failure came earlier this year when the Information Commissioner’s Office fined two companies, Ice Telecommunications Ltd and UK Direct…
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Microsoft’s iPhone Funeral: A Marketing Misfire of Epic Proportions
The Bizarre Parade That Backfired Picture this: It’s 10 September 2010, and Microsoft employees are parading through the company’s Redmond campus with hearses, oversized iPhone and BlackBerry coffins, and an assortment of Halloween-esque costumes. No, this isn’t a fever dream or a scene from a quirky tech-themed horror film. It’s Microsoft’s actual celebration of Windows…
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