Tag: Microsoft
Microsoft’s iPhone Funeral: A Marketing Misfire of Epic Proportions
The Bizarre Parade That Backfired Picture this: It’s 10 September 2010, and Microsoft employees are parading through the company’s Redmond campus with hearses, oversized iPhone and BlackBerry coffins, and an assortment of Halloween-esque costumes. No, this isn’t a fever dream or a scene from a quirky tech-themed horror film. It’s Microsoft’s actual celebration of Windows…
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Dear Mr Gates
For all of us who feel only the deepest love and affection for the way computers have enhanced our lives, read on. At a recent computer expo (COMDEX), Bill Gates reportedly compared the computer industry with the auto industry and stated, “If Ford had kept up with technology like the computer industry has, we would…
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