Kevin Harrington

Where’s my child?

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Kevin Harrington

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I look forward to selling this one in to my children:

Thousands of students skip school everyday. It is a problem in every school district across the globe.

Now RFID tracking technology is being used in countries like the UK and Brazil to help tackle the issue.

via School Uniforms With RFID Tracking System Tells Parents When Kids Cut Class.

I can see a new ‘trade’ in swapping blazers or ‘tapping’ in to school, dropping the uniform and leaving. It will be interesting to follow the success of this.

This may be one of those technology ideas that comes under the banner  of “just because we can doesn’t mean we should.”

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Kevin Harrington
I’m a UK-based B2B marketing consultant, specialising in strategic advice for SME business owners. I bring extensive hands-on expertise to every client engagement. Senior leadership roles across technology, media, payments, and publishing have shaped my practical approach. Highlights include serving as Chief Marketing Officer at The Panoply plc (now TPXimpact), Chief Commercial Officer at Tungsten Network, and Global Marketing Director at BBC Worldwide. Over the years, I’ve guided numerous SMEs through transformation and value creation. Helping businesses evolve and thrive is a genuine passion. Practical marketing insights and succession planning strategies are at the heart of what I do, as I believe growing a business’s asset value should be a rewarding and positive journey for every entrepreneur.
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