Tag: advertising
Unbelievable strap lines
Southall Travel – redefining the travel experience. Well that’s the unbelievable statement on all the baggage carousels at Terminal 3, Heathrow. By contrast their website home page title says: Flights to India Cheap Flights to India Holidays to India Cheap flights to Dubai Cheap flights to Nairobi Cheap Flights to Thailand Cheap flights to Singapore.…
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Great service and net promoter score
Good service leaves a positive and lasting impression. Unfortunately we all too often end up telling friends and colleagues of the poor service we have received. My shopping experiences this Christmas have been really quite good: service levels have been good; stock availability better than expected; till queues well managed. My star retail sales person…
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Are the insurance adverts misleading?
I recently changed cars. More accurately: last month I changed car for the fourth time in 2 years. Each time this necessitated the usual faff of sorting the insurance. I tried the online comparison sites, you know Confused.com and the like. What a load of hassle. The best price was finally achieved by talking to a…
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