Tag: carrier bags

  • The new modesty: ditch the bag

    I suggested a while ago that the number of visible carrier bags was an indicator of retail sales. Well, perhaps there are exceptions to this rule.  So here we are, possibly emerging from the recession, and shoppers are getting out and about. Shock, and horror, some people are using budget retail bags to conceal their premium-priced…

    primark carrier bag
  • Carrier Bags: a Tax?

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    Is charging for carrier bags a tax on impromptu shopping? While I was in Reading earlier today I had a sudden urge to buy some cheese scones from Marks & Spencer. There followed a moment of panic as I couldn’t find them…they are a favourite and once I get the idea in my mind it…

    M&S cheese scone
  • Retail Psychology: Why Carrier Bags Drive Christmas Shopping

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    Oxford Street carrier bag analysis reveals how Primark’s brown paper bags dominated Christmas 2008 shopping through strategic retail branding and consumer psychology.

    Carrier bag retail branding