Tag: cool brands
Superdry UK Success Story
Superdry, the fashion label, has seen profits triple. This world-famous brand has its roots in Hereford and grew with grants from the Thatcher government. Founder Julian Dunkerton made this upbeat statement to The Guardian: “We are in a unique position: spitting out cash, trebling profits and virtually doubling sales. I have been in business nearly…
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Aston Martin is cooler than iPod and YouTube
I spent a chunk of the weekend trying to explain what ‘cool’ means to Charlie, my 5-year-old son. Then today I tripped across the Superbrands Coolbrands 2007/2008. I think I’ll not show him this list just now as it won’t make things any easier! Well done though to Aston Martin – topping the table against…
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