It’s great to see that M&S are experimenting with location based communications with their consumers. Marks & Spencer has signed up to O2’s geo-location based marketing service “You Are Here” to send targeted offers to shoppers near its stores. via …

M&S joins O2 for location based marketing Read more »

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Surely the vague adoption of clothes/dress sizes within UK fashion retailers is tantamount to deceit? An online survey of 1,000 women, indicated that 15% bought a bigger dress size than they expected when shopping at Primark. Top Shop and New …

How to Change a Dress Size in a Day Read more »

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Is charging for carrier bags a tax on impromptu shopping? While I was in Reading earlier today I had a sudden urge to buy some cheese scones from Marks & Spencer. There followed a moment of panic as I couldn’t …

Carrier Bags: a Tax? Read more »

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