Tag: Tesco

On the basis that you are best off ignoring the 1 star and 5 star reviews it appears that no one has an opinion about this iKettle. The promoted benefits are: Save time – remote boil from anywhere in the house …

Internet of Things kettle Read More »

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Marketers might have different priorities from members of the public when it comes to admiring businesses and brands, but according to a new list of the companies most respected for their marketing, those brands that please their customers are also …

Ten brands that gain the most admiration from marketers Read More »

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Marketing have published their top ten quotes of the year. My favourite is from Sir Terry Leahy, former chief executive at Tesco. You have to break out of a straitjacket, one that is slowly wrapping around you in your organisation; …

My favourite marketing quote of 2011 Read More »

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There’s been a lot of brands looking to ride the wave of nostalgia through advertising in the past year or so, but this weekend Tesco is opening a retro store as part of the Goodwood Revival classic car festival which …

Tesco time warp Read More »

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This is a positive and bold move from Tesco: they are set to roll out free WiFi across its UK stores, allowing users to compare prices and access Clubcard online while they shop. Shoppers will be able to compare prices …

Tesco to roll out WiFi in UK stores Read More »

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Now here’s an interesting bit of repositioning: Milk & More. So what’s been the course of events: The milkman used to deliver to your door every day. Convenience stores started selling milk at lower prices than the milkman. Supermarkets started …

The return of the milkman? Read More »

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We have Tesco delivering to us on a fairly regular basis. No problems. Personally I enjoy physical food shopping at Waitrose. No problem; in fact the experience at Waitrose in Woodley on Christmas Eve was excellent. So I thought about …

Ocado and the impact of online opinion Read More »

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