New Media Age, 31 May 2007, tells us that, “British companies are losing money because they ignore emails from their customers.
Egain’s State of Customer Service study found that 38% of ‘major UK companies’ don’t bother to respond to emails despite the fact that their numbers are increasing.”
Retailers had the best track record, responding to 70% of emails, but telecoms had the worst – 58% of emails were simply ignored.
Well, no suprises there then!
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