On my new mobile phone there was an interesting 90 minute video of Stephen Fry talking about language and words. In fact he described this as a podgram. Fascinating ideas. It got me thinking more about how, with a common…
Tag: communication
Trains delayed
You know how we all feel when a train is cancelled, or there are roadworks or other travel delays? Well here is a fine example of simple communication that helps the public understand the work that is going on. With…
Tagged with: communication, DfT, London, Network Rail, railway, Reading, roadworks, train is cancelled, travel delays
S is for simple creativity
I like it when a new agency gets into gear. Sometimes the benefits of this comes through with some really simple, clean communications. We’ve been working with Hunterlodge for a while now. One of the things they have recently delivered…
Online shouting
Well, I never knew there was a department of typography and graphic communication at the University of Reading … fantastic. And they have been joining in with one of my pet subjects: ONLINE SHOUTING. Most people know that excessive use…
Ryanair web 0.2 attitude
See this: Ryanair can confirm that a Ryanair staff member did engage in a blog discussion. It is Ryanair policy not to waste time and energy in corresponding with idiot bloggers and Ryanair can confirm that it won’t be happening…
Marketing basketball
Reading Rockets have set a fine example to sports clubs with their recent marketing activity. Via local schools they distributed flyers for a home match that gave the pupils free tickets. Accompanying adults got a £1 discount against the full £7…
I love you, Dad
We make all sorts of assumptions about communication media for different age groups. Recent examples that help me keep a broad focus: 1. Charlie, my 6 year old son, not only now uses Outlook for his personal email account he…
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