Tag: communication

Trust: bank account or currency?

On my new mobile phone there was an interesting 90 minute video of Stephen Fry talking about language and words. In fact he described this as a podgram. Fascinating ideas. It got me thinking more about how, with a common

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Trains delayed

You know how we all feel when a train is cancelled, or there are roadworks or other travel delays? Well here is a fine example of simple communication that helps the public understand the work that is going on. With

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S is for simple creativity

I like it when a new agency gets into gear. Sometimes the benefits of this comes through with some really simple, clean communications. We’ve been working with Hunterlodge for a while now. One of the things they have recently delivered

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Online shouting

Well, I never knew there was a department of typography and graphic communication at the University of Reading … fantastic. And they have been joining in with one of my pet subjects: ONLINE SHOUTING.  Most people know that excessive use

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Ryanair web 0.2 attitude

See this: Ryanair can confirm that a Ryanair staff member did engage in a blog discussion. It is Ryanair policy not to waste time and energy in corresponding with idiot bloggers and Ryanair can confirm that it won’t be happening

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Marketing basketball

Reading Rockets have set a fine example to sports clubs with their recent marketing activity. Via local schools they distributed flyers for a home match that gave the pupils free tickets. Accompanying adults got a £1 discount against the full £7

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I love you, Dad

We make all sorts of assumptions about communication media for different age groups. Recent examples that help me keep a broad focus: 1. Charlie, my 6 year old son, not only now uses Outlook for his personal email account he

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