Kevin Harrington

Oi, Did You Hear Me?

Oi, did you hear me?

Written by

Kevin Harrington

in categories

,

Someone was disappointed when I talked to them at an event recently, they were unhappy that I didn’t know what they had been up to and about their other activity. I didn’t know anything about it. This is a 21st century issue; if you post it on Facebook it doesn’t mean I’ve seen it. 

Posting on social media is a bit like opening a door then shouting your message into the room before closing the door and moving on. Some of the people in the room will have heard your message, and some of them may have even understood it. A lot of people didn’t hear the message at all despite being in the room. A significant number of people weren’t even in the room. 

Facebook, and other social media, feels easy. In isolation it’s not a great communication tool. 

author avatar
Kevin Harrington
I’m a UK-based B2B marketing consultant, specialising in strategic advice for SME business owners. I bring extensive hands-on expertise to every client engagement. Senior leadership roles across technology, media, payments, and publishing have shaped my practical approach. Highlights include serving as Chief Marketing Officer at The Panoply plc (now TPXimpact), Chief Commercial Officer at Tungsten Network, and Global Marketing Director at BBC Worldwide. Over the years, I’ve guided numerous SMEs through transformation and value creation. Helping businesses evolve and thrive is a genuine passion. Practical marketing insights and succession planning strategies are at the heart of what I do, as I believe growing a business’s asset value should be a rewarding and positive journey for every entrepreneur.
See Full Bio

Related posts:

  1. Reviving Invite-Only B2B Seminars: A Modern Playbook Eighty-six percent of B2B marketers say they will host the same number or more in-person events in 2025 compared with…
  2. The Hidden Cost of Advertising: How Constant Exposure Affects Our Mental Health and Well-being The power of a well-crafted message is fascinating. But lately, I’ve been pondering a question that’s been nagging me: Does…
  3. The Rise of Social Commerce: Transforming the Shopping Experience In today’s fast-paced digital world, social commerce is redefining how we shop and interact with brands. As social media platforms…
  4. Comparative Analysis of Facebook and Uber’s Launch Strategies in the UK: Leveraging Defined Communities, Waitlists, and Exclusivity The way companies launch their services plays a pivotal role in establishing their brand presence and driving initial user adoption….

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

More posts