I love tripping over fun acronyms I’ve not heard before.
Scientific Wild Arsed Guess, SWAG, this is ideal for those situations when someone can’t bring themselves to come up with an opening estimate, even though they’re the best-placed person to do so. Great for encouraging technical/detailed/finisher people who might be uncomfortable with the vagueness of the start of the creative process.
Also, WAG = shortened, less scientific form of Wild Arsed Guess.
And then I rediscovered this Dilbert cartoon, I think we’ve all been there!


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