Tag: smartphone

The proportion of web traffic via mobile will hit 20 per cent this Christmas, according to IBM figures, and brands that fail to implement a mobile marketing strategy are losing out on sales by putting up ‘closed for business’ signs …

How brands can cook up mobile purchases Read More »

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I can’t see this new term catching on – Smartphonatic. A Smartphonatic is someone who changes their shopping, financial and payment behavior as a result of owning a smartphone. The report identifies a stark difference between mobile adoption among Smartphonatics …

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Research In Motion announced the BlackBerry Bold 9900 and BlackBerry Curve 9360 smartphones are the first SIM-based NFC smartphones to be certified by MasterCard Worldwide as PayPass-approved devices. With this certification, any MasterCard PayPass-issuing bank globally will be able to …

First NFC smartphones certified as MasterCard PayPass approved devices Read More »

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The company that powers the Starbucks iPhone app is Cashstar, a Global Prepaid Exchange member. Here is an interesting story from The Guardian G2 section about a man getting 1,000 prepaid coffees. The idea behind Stark’s card is simple: if …

How to get more coffee than you can drink Read More »

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A young sales technology company has launched a new ticketing solution allowing users to buy and redeem tickets through a tap of their smartphone. Dublin, Ireland-based ticketfriend, a ticket sales and event promotion company, has since 2009 provided a space …

Ticketfriend launches end-to-end contactless ticketing system Read More »

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This is an interesting piece of research from Deloitte. In the UK, 88% of consumers ignore adverts they receive on their mobiles and 36% automatically delete them. Just 9% of UK consumers take any further action once they view a …

Smartphone users ignore mobile ads Read More »

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Google to power your mobile wallet? The volume of mobile payments — buying boots via Zappos iPhone app, for example, or paying bills — is expected to climb to $214 billion by 2015, up from $16 billion in 2010, according …

Mobile payments and pickpockets Read More »

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