Mergers that add value

Merge BT and Royal Mail
Merge BT and Royal Mail

This article talks about the merger of the AA and Saga: http://news.bbc.co.uk/1/hi/business/6236862.stm

It is interesting to note that 2 + 2 = 5. The appropriate mergers of businesses can increase value.

I think the best merger at the moment would be BT and Royal Mail. A bit of déjà vu perhaps, but what a great solution neutral business this could be.

BTW: being a bit of sceptic I don’t think there are ever ‘mergers’. I believe the end result is always a takeover.

author avatar
Kevin Harrington
I’m a UK-based B2B marketing consultant, specialising in strategic advice for SME business owners. I bring extensive hands-on expertise to every client engagement. Senior leadership roles across technology, media, payments, and publishing have shaped my practical approach. Highlights include serving as Chief Marketing Officer at The Panoply plc (now TPXimpact), Chief Commercial Officer at Tungsten Network, and Global Marketing Director at BBC Worldwide. Over the years, I’ve guided numerous SMEs through transformation and value creation. Helping businesses evolve and thrive is a genuine passion. Practical marketing insights and succession planning strategies are at the heart of what I do, as I believe growing a business’s asset value should be a rewarding and positive journey for every entrepreneur.

Comments

One response to “Mergers that add value”

  1. This idea looks even more sensible six months on. If BT and Royal Mail merged the new business would have an interest in analogue and digital communication delivery. It would be a kind of general post office, perhaps abbreviated to GPO?

Leave a Reply

Your email address will not be published. Required fields are marked *