Tag: UK
Orange finds tablets are cannibalising TV consumption
Orange found that 35% of UK tablet owners use their devices to watch video-on-demand (VOD) content, the vast majority of which is at home, thus cannibalising PC and TV-based media consumption. via New Media Age. This is quite exciting stuff. Tablet sales are set to grow at a considerable rate and this understanding will help marketing planning. For…
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Debenhams opens “Minority Report virtual store”
This is an interesting development from Debenhams: Debenhams is launching an augmented reality app that allows shoppers to visit a “virtual pop up store” at famous landmarks around the UK. The geo-location app, created by GoldRun, allows customers to view, “virtually try on”, and buy a range of ten Christmas party dresses, exclusively available via…
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Retailers not matching user demand for mobile selling
I can’t help but feel a sense of frustration. The Direct Marketing Association (DMA) has just released a study that confirms what many of us in the digital marketing world have suspected for some time: UK retailers are seriously behind the curve when it comes to mobile commerce. The Numbers Don’t Lie The DMA’s findings…
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Starbucks announces UK contactless payment trial
Starbucks: trialling contactless payment in UK stores Starbucks is to follow rivals such as Costa Coffee and McDonalds by offering contactless payments in its UK stores. The coffee-shop chain has signed a deal with Barclaycard, in partnership with Visa Europe, allowing consumers to pay for products by scanning their contactless credit or debit card over…
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Going cashless
Payment though the ages has been a slowly evolving process. We started with a system of barter, which was not always convenient: who would want to be a tax collector in those days? We then moved to paying in gold which got replaced by cash and, for a huge proportion of the World, life did…
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