Kevin Harrington

Snake-oil salesmen in motivation

Written by

Kevin Harrington

in categories

I rather like this paragraph:

Type in the word ‘motivation’ and Google returns over 87 million references, a large proportion of which turn out to be from the usual suspects – self-styled motivational gurus, peddlers of the latest quick fix and similar snake-oil salesmen – all intent on earning their over-inflated consultancy fees.

It comes from an interesting article about motivation on modernselling.com.

The good news is the Google page count for the word ‘motivation’ is down to just 48,300,000 (today). But I don’t think the ‘snake-oil salesmen’ have all packed up and gone. In reality any business sector with lots of customers and high levels of spend always attracts it’s share of charlatans.

How do you ensure you only engage with good quality suppliers and partners?

author avatar
Kevin Harrington
I’m a UK-based B2B marketing consultant, specialising in strategic advice for SME business owners. I bring extensive hands-on expertise to every client engagement. Senior leadership roles across technology, media, payments, and publishing have shaped my practical approach. Highlights include serving as Chief Marketing Officer at The Panoply plc (now TPXimpact), Chief Commercial Officer at Tungsten Network, and Global Marketing Director at BBC Worldwide. Over the years, I’ve guided numerous SMEs through transformation and value creation. Helping businesses evolve and thrive is a genuine passion. Practical marketing insights and succession planning strategies are at the heart of what I do, as I believe growing a business’s asset value should be a rewarding and positive journey for every entrepreneur.
See Full Bio

Related posts:

  1. Word of Mouth Marketing: Ancient Roots, Modern Reach Word of mouth is frequently hailed as if it were some sort of newly created marketing concept. In reality, it…
  2. The Rise and Fall of Forgotten Search Engines: A Nostalgic Journey I can’t help but feel a twinge of nostalgia for the search engines that once dominated our online experiences. It’s…
  3. The Death of Traditional B2B Sales Why Modern Buyers Research Everything Before They’ll Even Take Your Call The sales landscape has fundamentally shifted, and if you’re…
  4. Harrington’s Theory on Mental Age Harrington’s Theory: Exploring the Concept of Mental Age and Its Implications Introduction The concept of age is a fundamental aspect…

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

More posts